According to marketing experts, the way that you present your products has a great impact on how people respond to them. To have an easy time here are tips on how to have a perfect countertop display that will provoke people to buy from you:
Be cautious of the products that you display
It’s good to note that not all products can sell on countertop displays. For you to make sales you need to display pretty and useful products. Experts have also been able to show that seasonal products that people know that they will be out of the market after a short time do well on the countertop displays. It’s also recommended that you display products that people tend to buy on impulse. Some of these include snacks, shoes, and others.
Use the right display method
Different products do well using different display methods. For example, jewelry does well when displayed on a countertop spinner while plastic products do well when placed on cardboard display units. You can place these units on top of the counter or shelf. Placing the wrong item on the wrong display counter will result in no sales. You should work with an expert to help you place the items at the right place.
Take advantage of color
As you might have known, different colors have different impacts on people. Studies show that bright colors tend to attract a lot of attention; therefore, people are drawn to your products. The studies further show that for you to boost sales you need to use the right color for the right product. For example, if displaying children’s toys, use fluorescent hues. You should never use the hues on women’s earrings as they would make them look cheap and tacky. The cool thing is that there is plenty of information on the internet on the right colors to use for the different products.
Use the right countertop display boxes
Countertop display boxes come in different sizes, shapes, and designs. For people to buy your products you should use the right boxes. If displaying large products you need a large and sturdy box that will hold the products without breaking.
These are some of the tips that you need to consider when displaying your products using countertop displays. If your products aren’t selling, it’s always recommended that you test different colors and designs until you find the one that gives you the sales that you are looking for.